I have researched some music magazines in order to discover the appropriate magazines to send my album advertisement to. To achieve this, I wanted to find out the target audience and typical genres the magazines aim to focus on.
Kerrang! Magazine
A weekly music magazine that was first published in 1981, that focuses on mainly the genre of rock and its subgenres. Its main features are articles and interviews with bands, live music reviews, album reviews, posters and a feedback page. It is where I found a lot of my album advertisements to analyse. Its rebellious nature with its tagline 'Life is Loud' is conventional to my music genre of pop rock and appeals to a teenage/young adult target audience.
Q Magazine
A music and entertainment magazine published monthly that includes a broad range of music genres including pop rock. It has a large review section, so album advertisements would grab the audiences' attention and be suitably placed near the album reviews. This magazine tends to print advertisements from pop rock bands that are more musically credible and sophisticated than the likes of bands such as New Found Glory in Kerrang! Magazine, for example The Killers and Franz Ferdinand, in order to appeal to its slightly older audience.
From my album advert analysis I found that these two magazines featured a significant amount of album advertisements from pop rock artists, and from researching further they match the music genre and target audience I am focusing on. Thus, they are appropraite magazines in which to print my advertisement.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment